Skip to content
Open That Bottle Night is Feb 22!

Open That Bottle Night is Feb 22!

If you're like us, you probably have at least one bottle of wine that you've been saving for the *perfect* occasion. And, while you've been patiently waiting for that special moment, it's been gathering dust on the shelf... for years. Yep, we get it. This Saturday, is that special occasion - aka Open That Bottle Night

This wine holiday takes place every year on the last Saturday of February and the idea is simple: just open the darn bottle! 

The Story

In 1999, John Brecher and Dorothy Gaiter (former Wall Street Journal wine columnists) kept hearing from readers who had amazing wines but were paralyzed by indecision. “Is this bottle too special to open tonight?” “What if the moment isn’t big enough?” Their answer? Every moment is big enough.

Thus, Open That Bottle Night was born—a global excuse to crack open that bottle you’ve been hoarding and turn an ordinary night into something memorable.

What Should You Open?

This lovely wine holiday reminds us that we don't need a special occasion to open a treasured bottle. Instead, opening the bottle is the special occasion!

Choose a wine that means something to you. Maybe it’s the bottle you picked up on vacation, a gift from an old friend, or that fancy vintage you splurged on years ago. It doesn’t have to be perfect—it just has to be yours.

What Are We Drinking? 


This Saturday, we're cozying up with a must-try Brunello from Cantina San Guglielmo. 

Brunellos are famous for a reason – made with 100% Sangiovese Grosso, they can easily be aged for 30+ years. 

It's difficult to talk about this wine without using superlatives, as this is one of the best Brunellos you'll find. A beautiful mix of crushed, stewed berries, fresh forest floor and old leather chairs almost make you feel like you’re in some Italian hunting cabin in the woods. 

>> Shop San Guglielmo's L'Aietta Brunello di Montalcino

Previous article Oh hello, Spring!
Next article Sip, Savor, & Celebrate Love

Sip through this season's wines!

SHOP NOW